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TACCA Pre-Conference Workshops

Pre-Conference Workshops: Maximize Your TACCA LIVE Experience

Kick off TACCA LIVE with exclusive Pre-Conference Workshops designed to deliver real, hands-on value for your HVAC/R business. These sessions dive deep into essential topics that drive profitability and performance — giving you practical tools, strategies, and insights you can apply right away.

Best of all, workshops are included with your TACCA LIVE conference registration — no extra cost for added value!

Space is limited and pre-registration is required, so secure your seat early to take advantage of this in-depth learning opportunity and start your conference experience ahead of the curve.

Ron Collier, Ph.D.
Collier Consulting

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Breakeven Pricing for Profitability

It’s really simple. If you priced all jobs at 10% profit, you should end the year with 10%. But you don’t. If you knew the overhead on each job, your pricing would be exact, but it isn’t! Too many pricing strategies have been tossed about over the years but only one truly captures overhead and pricing per job. Today we call it Breakeven Pricing and it’s the best of the best.

 

Join us as we explore today’s pricing strategies, how they fail and what to do to properly price replacements, service and new construction. Each company will receive a handout and free pricing software so you can price, in class, any job in less than 20 seconds. Bring your current YTD profit and loss and participate in this incredible workshop.


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Plan Your 2026 Marketing Strategy: Tools, Tips, and AI Insights
Join Crystal Williams from LemonSeed Marketing and Jennifer Bagley from CI Web Group for an interactive session designed to help you map out your marketing strategy for 2026. Learn how to create a cohesive plan that aligns with your business goals, leverages modern marketing tools, and engages your audience effectively. The session will also cover the latest in AI-driven marketing—how it’s changing the landscape and how you can use it to your advantage. Walk away with actionable insights, strategies, and ideas to make 2026 your most successful marketing year yet.

 

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Breaking Down the Books: P&L and Balance Sheet Essentials

Take the mystery out of your financial statements and gain the edge you need to grow. This session will show you how to break down Profit & Loss statements and Balance Sheets so you can clearly see where your money is going, identify hidden opportunities, and correct costly mistakes. Learn what these statements should look like and how to use them as strategic, decision-making tools that give your business the financial clarity to succeed long-term.

Contact Us

TACCA Mailing Address:
797 Sam Bass Rd., Suite 2575
Round Rock, Texas 78681

 

Phone: 512-320-0616

Toll-free: 800-998-HVAC (4822)
Fax: 512.320.0952
Email Us

Office Hours:
Mon-Thurs 8:30-4:30
Friday 8:30-3:00

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Mission
Our mission is to promote quality and professionalism, help our members become more profitable, and enhance the HVAC/R industry's image with the consumer. TACCA is focused on providing information, benefits, education and legislative representation to our members.